Here’s a list, according to the Advertising Specialty Institute, of the hottest giveaways that event and corporate organizers are looking for right now, based on search results, and if they’re looking right now, it’s to meet their giveaway needs for Q1, 2011.

Although pens and pen turn out to be numbers 1 and 2, respectively, 35% of all searches turn out to be for drink containers—mugs, travel mug, mug, coffee mug, travel mugs, water bottles, and coffee mugs. Writing and drinking, maybe not in that order, seem to be important activities.

The abundance of low cost choices plus the increase in green awareness and growing popularity of coffee are driving this trend.  Armed with this knowledge, you could take advantage of the trend and stand out from the rest: offer logoed single serving coffee packets and tea bags to go with a logoed drink container.

Here’s the top 20!

1. Pens
2. Pen
3. Lanyards
4. Mugs
5. Tote bags
6. Magnets
7. Travel mug
8. Mug
9. Bags
10. Coasters
11. Coffee mug
12. Travel mugs
13. USB
14. Calendar
15. Umbrella
16. Water bottles
17. Calendars
18. Bumper stickers
19. Coffee mugs
20. Luggage tags